hi there,
Do you have a blog? How often do you blog? and Why do you blog?
This questions seemed very very old and were asked long time ago seemingly.
just like do you have a cell? how often do you use your cell and why do use your cell?
I guess nowadays you seldom hear people ask you the same questions for using cell phones.
so what's the big deal about blogging, right?
Where is blogging in the technology adoption curve? It has certainly passed the visionary and early adoption stage.... and I believe it has entered mainstream market... As you can discover, many many enterprises started having blog as part of their corporate blogs. well, you may wonder what blogs have to do with corporate. what's interesting is that some decades ago, technology innovation centered around enterprise because that's the only customers would pay for something useful for them. Ever since technology applications entered end-consumers, we are talking about individuals, as somewhat personal, things had changed. Technology innovation driving force started slowly moving from enterprise to consumers, as more and more consumers began to pay for services like that. So where are we today? Personally, I think the transition is still going on and we are in the stage of innovation driven by both enterprises and consumers (their needs and demands). that's why we can see clearly from the market segmentation (enterprise market and consumer market) and business models (B2C, C(2B)2C and B2B etc. ) that we seem to have two main driving forces now instead sole one in the past. More so the consumer sides started to gain more and more attention from the enterprises because their dear own employees are fortunately (or unfortunately) the users of those consumer services/products/applications. so called "what works at home is going back to the office. "
Blogging started with consumers, at least it was the mass made blogging such a big deal. Then, the corporates started to utilize (hopefully not abuse) blogging as the additional avenue to do marketing, PR, sales, customer services... just name it... all kinds of areas that different enterprises have used blogs for..
coming back to the question "where we are in the technology adoption curve." i guess for the consumer market it is still in the early mainstream (if we consider cell phones are in their mainstream or late mainstream). Therefore, there are definitely people in this world, even in the developed economies, have not heard of blog despite that they might have been in contact with blogs in various forms. just like, there are still people in the US have not seen or used a computer before. Certainly, there are a lot more people in other parts of the world, especially Asia, Africa and South America.
think again "why do you blog?" before giving a vague answer...
to be honest, just like if you ask me why I use a cell phone? the immediate answer on top of my head might be "I must have one... it's convenient.... blah... blah... blah..." in fact, i use cellphone much less nowadays compared to 3 years ago...
for me, to have this blog, it is really to jot down some thoughts of mine and to share those with other people... yes, it is the fundamental behavior - communication... but in the way of self-expression.
I was at BlogOUT! 2009 yesterday and at the last part, such topic came up. one reason of blogging was to GET ATTENTION. Not matter how you argue, it can always be pinned down to that point of seeking attention. Thus, the main reasons become more important!


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